Yoga Month and VibeHolistic Promote Healthy Living to People of Color

June 25, 2008

Los Angeles –June 24, 2008 – Yoga Health Foundation has has teamed up with VibeHolistic to promote healthy living to people of color during Yoga Month 09.2008, an awareness campaign to inspire a healthy and informed lifestyle. A Spa Soiree on June 25th catering to black and Hispanic leaders will launch the partnership.

The Yoga Health Foundation, a nonprofit organization based in Los Angeles, has partnered with VibeHolistic in an effort to promote holistic living to people of color during Yoga Month 09.2008. The Yoga Health Foundation stresses health prevention and holistic practices that complement traditional medicine. With this in mind, VibeHolistic, an empowerment company co-founded by two women of color, is taking the message of preventative and holistic living to ethnic communities throughout Los Angeles, Chicago, Miami, and New York.

Founded by Kourtney Ketterhagen and Subhadra Bowmen, VibeHolistic’s mission is to provide people of color with knowledge in the areas of yoga and holistic health. Through empowerment events that take place at beauty salons, barber shops, churches, and community centers, VibeHolistic arms attendees with information that can reform eating habits, sedentary behavior, and negative states of mind. Highlighting inexpensive and ubiquitous items and techniques, VibeHolistic demonstrates to people of color simple ways to transform their health and, consequently, their lives.

In celebration of Yoga Month and its 10 City Yoga Health Festival Tour in September, VibeHolistic will set up booths at each of the ten festivals. These booths will highlight healthy and holistic choices widely available within ethnic communities.

In addition, a series of community building events will be hosted by VibeHolistic and the Yoga Health Foundation in an attempt to mobilize people of color to reap the benefits of upcoming Yoga Month activities. A Spa Soiree on June 25th in Marina Del Ray, CA, will be the first event in this series. Held at the Creative Chakra Spa, the Spa Soiree will be hosted by hip hop pioneer Fab 5 Freddy and will cater to celebrated leaders within black and Hispanic communities. Guests will be pampered from head to toe with the latest holistic products, foods, and fitness techniques. Leaders in attendance will be charged with motivating members of their communities to use these natural products and techniques in preparation for Yoga Month.

According to Johannes R. Fisslinger, President of the Yoga Health Foundation, “The Spa Soiree and other community building events are wonderful tools to empower leaders to go back to their communities and become agents of change for healthy and informed living."

Yoga Journal, Omega Institute, and Yogaworks are just a few of the supporters on board to honor VibeHolistic’s community outreach efforts.
“There is ample scientific evidence that yoga helps lower blood pressure, increases cardiovascular health, and helps people lose weight,” says Kaitlin Quistgaard, Yoga Journal’s editor in chief. “We are proud to partner with VibeHolistic to spread the power of yoga to the black and Hispanic communities.” Fab 5 Freddy also stands behind VibeHolistic and views it as, “A new movement that will change the game for those like myself who live the modern urban lifestyle. VibeHolistic and Yoga Month will show us how to enter the world of healthy, green, and holistic living.”

For more information on the Yoga Health Foundation and Yoga Month 09.2008, please visit www.yogamonth.org or contact Vera Alexander at 818-762-4767.

 

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